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★★★★★ 4.7 based on 29,000+ reviews

Elowen™ – Watercolor Ruched Midi Dress

Regular price $99.95 Sale price$49.95

or 4 easy payments of$12.48 with Afterpay

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UPDATE: Due to our moving sale, stock is running low. If you can still press the "ADD TO CART" button, there is still some stock left.

The midi dress that puts you back in the room.

You walk in. Heads turn. And for the first time in years, it's you they're looking at.

The Gianna™ Artistic Midi Dress wraps your waist in soft ruched fabric, flows into an asymmetric high-low hem, and shows just enough leg through the side slit to feel a little daring.

Watercolor florals in rust, teal, and gold. Pair it with cowboy boots. Or strappy heels. Either way, the room notices.

It arrives ready to wear. Slip it on. Walk out the door.

A boho-favorite midi reordered season after season.

THE DRESS THAT GETS YOU NOTICED AGAIN
That moment when someone says "you look incredible" — that's what this dress is built for. The deep V, the ruched waist, the watercolor print. It's the dress, not just an outfit.

RUCHING THAT FLATTERS A REAL WAIST
Soft gathers sculpt your middle without squeezing. It smooths what you want smoothed and hugs the curves you want to show. No shapewear needed.

HIGH-LOW HEM WITH A LITTLE EDGE
The asymmetric hem flows when you walk and the side slit shows just enough leg. Pair it with cowboy boots for boho. Heels for elegant. Sandals for vacation.

PRINT THAT LOOKS LIKE A PAINTING
Rust, teal, gold, and burgundy blend like watercolor on canvas. Every angle catches the light differently. Photos don't quite do it justice.

ONE DRESS, A DOZEN OCCASIONS
Dinner out. A wedding. Vacation strolls. Festival nights. The Gianna™ slides into any plan that calls for "wear something special."

What you get today

  • Gianna™ Artistic Midi Dress
  • Ruched waist + asymmetric high-low hem
  • Bold watercolor floral print
  • Ready to wear out of the box
  • Free tracked shipping
  • 30-day at-home try-on

Seasonal print run — once this batch sells out, restock pricing may change.

Slip into a dress that finally feels like you again — only available while this seasonal batch lasts.

30-day at-home trial
Try the Gianna™ at home for 30 days. If it doesn't fit, look right, or wear the way you expected, return it for a full refund.


Frequently asked questions

Is the fabric see-through in the light?
The fabric has a soft drape but isn't sheer. The ruched bodice and lined skirt panel give full coverage in normal indoor and outdoor light.

How high does the side slit go?
The slit hits mid-thigh — enough movement to show your boots or heels, but not so high it feels exposed when you walk.

Does the print look like the photos in real life?
Yes. The watercolor effect is woven into the print, so the rust, teal, and gold all stay rich. Many buyers say it looks even better in person than online.

Can I wear this with regular shoes, not cowboy boots?
Absolutely. It works just as well with strappy sandals, nude heels, or ankle booties. The boots are one styling option, not the only one.

Specifications

  • Size: Available S–XXL (see size chart)
  • Material: Soft-drape polyester with a flowy watercolor print
  • Lasts: Wear after wear with proper care

How to wash

  • Machine wash cold with similar colors
  • Do not bleach
  • Hang dry to preserve the print and shape

Live in the USA? Enjoy free shipping within 3-5 days! Your order will be delivered by USPS, UPS, or another trusted shipping provider.

Love it or return it — full refund or exchange within 60 days, no questions asked.

Elowen™ – Watercolor Ruched Midi Dress

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60-Day Money-Back Guarantee

I want you to love your products.

If you’re not completely satisfied with your purchase, you have 60 days to return it for a full refund.

Loved by 29,000+ women in-store and online 🤍

★★★★★

"Sad to see Tessa moving… she always helped me find the perfect piece every time I stopped by. I’ll be ordering online from now on."

Sandra, San Francisco
★★★★★

“Whenever I’m in Cali at my cousins’, I always stop by Tessa’s cozy boutique. She seriously has the nicest dresses ever. And the online orders always arrive super fast too.”

Michelle, Seattle
★★★★★

"Visited the boutique last month and walked out with the most beautiful linen dress, Tessa is an absolute gem."

Vivian, San Francisco
★★★★★

"Ordered online and the blouse arrived even more beautiful than the photos, will definitely be back."

Carolyn, Las Vegas
★★★★★

"I don't know how to explain it but everything in here just fits differently. Left with two dresses and already thinking about coming back for a third."

Karen, San Francisco
My dresses & sandals

All Handcrafted with Love

Every dress and sandal in our collection is made with the same care and attention we've put into our boutique for 27 years. From the fabric to the fit — nothing leaves our hands unless it feels just right. This is what handcrafted really means.

My Boutique

98 Hayes St • Hayes Valley

San Francisco, CA 94102

✉️ info@tessabayside.com
📞 +1 (307) 310-4366

Mo - Fr: 9:00 AM - 6:00 PM
Sa - Su: 11:00 AM - 3:00 PM

Elowen™ – Watercolor Ruched Midi Dress